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About the Client

About Client:

The International Trade Branch of the Ontario Ministry of Economic Development, Trade and Employment assists international buyers to source Ontario products and services, and establish business partnerships with Ontario companies.

Technology Marketing / Economic Development / Government
MVP Partner:

About the Project

Trade Mission to CTIA - Ontario Government
Use Case:
Trade Shows
Spring 2013

The annual CTIA event is a world class trade show focused on wireless technologies and solutions. CTIA draws tens of thousands of professionals every year, hosts over 1,000 exhibitors and attracts more than 1,100 press and analysts worldwide, representing all facets of the wireless and communications sectors.

The Ontario Ministry of Economic Development, Trade and Employment organized the Ontario wireless trade mission to Las Vegas' CTIA 2013 ( Twenty four established companies had the opportunity to exhibit in the award-winning Ontario Pavilion (#4946) located on a main aisle near Nokia Siemens, Motorola and Qualcomm as well as the M2M, Wireless Health and Emerging Technology zones. Participants also received several value-added services including meetings with international distributors, an up-to-date database, promotion at the Ontario Business Reception, as well being as showcased on the trade mission's GreenRack displays.

  • Demonstrate technological leadership
  • Provide exhibitors with analytics data to prove ROI
  • Reduce environmental footprint

GreenRack in Action

Entry Points:



"It was a pleasure working with Tenet in bringing the innovative GreenRack solution to CTIA for the enhanced benefit of the 24 Ontario companies in our delegation. Tenet's staff were consistently responsive and professional in their approach."

By: Mauricio Ospina
Area Director, USA, ICT Sector
International Trade Branch
Ontario Ministry of Economic Development, Trade and Employment
Ontario Ministry of Research and Innovation

Context: in charge of organizing and leading the Ontario Delegation at CTIA

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